Privacy Policy

Effective Date: September 21, 2026

This Privacy Policy describes how Shenzhen Serongming International Trading Co., Ltd., doing business as CasaVellaCo ("CasaVellaCo," "we," "us," or "our"), collects, uses, discloses, stores, and otherwise processes personal information when you visit, use, make a purchase from, or otherwise interact with www.casavellaco.com (the "Site") and our related products, customer services, communications, and other services (collectively, the "Services").

By using the Services, you acknowledge that you have read this Privacy Policy. If you do not agree with this Privacy Policy, you should discontinue use of the Services.

1. Who We Are

The Site is operated by:

Company Name: Shenzhen Serongming International Trading Co., Ltd.
Trading Name: CasaVellaCo
Registration No.: 91440300MAKCTJL83L
Email: support@casavellaco.com
Tel: 18414178055
Address: Room 304, No. 2, West 4th Lane, Tiegang Community, Xixiang Subdistrict, Bao'an District, Shenzhen, China

For purposes of applicable data protection laws, Shenzhen Serongming International Trading Co., Ltd. is generally the controller or business responsible for the personal information described in this Privacy Policy, except where otherwise stated or required by applicable law.

2. Personal Information We Collect

The personal information we collect depends on how you interact with our Site and Services.

Information You Provide to Us

When you place or attempt to place an order, create an account, contact us, subscribe to marketing communications, submit a review, participate in a promotion, or otherwise interact with us, we may collect information such as your name, billing address, shipping address, email address, telephone number, account login details, order details, products purchased or considered, communications with us, and preferences.

When you make a payment, payment-related information is processed by our payment providers. Depending on the payment method used, we may receive limited payment and transaction information, such as payment status, payment method, billing details, and transaction identifiers. We generally do not directly store complete payment card numbers when payments are processed by third-party payment processors.

Information Collected Automatically

When you access or use our Site, we and our service providers may automatically collect certain information about your device and use of the Services. This may include your IP address, browser type, device type, operating system, approximate location derived from your IP address, time zone, language settings, referring URLs, pages viewed, products viewed, search activity, interactions with the Site, session information, and date and time of access.

We may collect this information using cookies, pixels, tags, web beacons, software development kits, log files, and similar technologies.

Information from Third Parties

We may receive personal information from third parties that help us operate our business, including Shopify, payment processors, fulfillment and shipping providers, analytics providers, advertising and marketing partners, fraud prevention providers, customer support providers, and applications or services that you choose to connect with or use through our Site.

3. How We Use Personal Information

We may use personal information to provide and operate the Services, process and fulfill purchases, process payments, arrange shipping and delivery, provide order confirmations and updates, administer returns and refunds, maintain customer accounts, respond to customer service requests, communicate with you, detect and prevent fraud and misuse, protect the security of our Site, maintain business records, comply with legal obligations, resolve disputes, and enforce our agreements.

We may also use personal information to understand how customers use our Site, improve our products and Services, troubleshoot technical issues, perform analytics, measure the performance of our marketing campaigns, personalize your shopping experience, recommend products, and develop or improve our business.

Where permitted by applicable law and consistent with your choices, we may use your contact information and information about your interactions with our Services to send you marketing communications, special offers, product updates, and other promotional messages.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in our marketing messages. Unsubscribing from marketing communications will not prevent us from sending transactional or service-related communications, such as order confirmations, shipping notifications, or responses to customer service requests.

4. Legal Bases for Processing

If you are located in the European Economic Area ("EEA"), the United Kingdom, or another jurisdiction requiring a legal basis for processing personal information, we process personal information under one or more applicable legal bases.

We may process information when necessary to perform a contract with you, such as when processing an order or arranging delivery; when necessary to comply with a legal obligation; when processing is necessary for our legitimate interests or those of a third party, provided those interests are not overridden by your rights and interests; or when you have provided consent.

Where we rely on consent, you may withdraw your consent at any time, subject to applicable law. Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.

5. Cookies and Similar Technologies

We use cookies and similar technologies to operate our Site, remember your preferences, maintain shopping cart functionality, enable account and checkout features, protect against fraud, understand how visitors use our Site, measure Site performance, and, where permitted, support advertising and marketing activities.

Some cookies are necessary for the Site to function and cannot reasonably be disabled through our systems. Other cookies, including certain analytics, personalization, and advertising cookies, may be optional depending on your location and applicable law.

Where required, we provide controls that allow you to manage non-essential cookies and related data processing. You can access available privacy choices through the Cookie Preferences or other privacy controls displayed on our Site.

You may also configure your browser to block or delete cookies. However, blocking certain cookies may affect the functionality of the Site, including shopping cart, checkout, account, localization, or preference features.

6. How We Disclose Personal Information

We may disclose personal information to third parties when reasonably necessary to operate our business and provide the Services.

This may include Shopify and related platform providers that power our online store; payment processors and financial service providers; shipping, logistics, warehouse, and fulfillment providers; technology and hosting providers; fraud detection, cybersecurity, and authentication providers; customer service providers; analytics providers; advertising and marketing providers; professional advisers such as lawyers, accountants, auditors, and insurers; and government authorities or other parties when disclosure is required or permitted by law.

We may also disclose information as part of a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, transfer of ownership, or similar corporate transaction.

We do not authorize service providers to use personal information for purposes unrelated to the services they provide to us except where separately disclosed to you or permitted by applicable law.

Our store is powered by Shopify. Shopify processes certain personal information when customers interact with Shopify-powered stores. Shopify's processing of personal information may also be governed by Shopify's own privacy notices and applicable agreements.

7. Advertising, Analytics, and Data Sharing

We may use analytics and advertising technologies to understand how visitors use our Site, measure advertising effectiveness, improve our marketing, and, where permitted, deliver advertising that may be more relevant to you.

Depending on the technologies and services enabled on the Site, certain advertising or analytics providers may receive identifiers, device information, browsing activity, purchase-related information, or similar information through cookies, pixels, or other technologies.

We do not sell personal information in exchange for money.

However, some privacy laws define "sale," "sharing," or "targeted advertising" broadly. Under those definitions, certain disclosures of information to advertising or marketing partners may be considered a sale, sharing, or use for targeted advertising even when no money is exchanged.

Where required by applicable law, you may opt out of such processing using the data-sharing opt-out, Cookie Preferences, or other privacy controls available on our Site. You may also contact us at support@casavellaco.com.

Where supported and legally required, qualifying browser-based opt-out preference signals, such as Global Privacy Control ("GPC"), may also be treated as a request to opt out of certain sale, sharing, or targeted advertising activities.

8. International Transfers of Personal Information

CasaVellaCo operates internationally, and we use service providers that may process information in multiple countries.

As a result, your personal information may be transferred to, stored in, or processed in countries outside the country where you live, including China and countries in which Shopify and our other service providers operate.

The data protection laws of these countries may differ from those in your country of residence.

Where required by applicable law, we use appropriate safeguards designed to provide an adequate level of protection for international transfers of personal information. Depending on the circumstances, these safeguards may include contractual protections, approved data-transfer mechanisms, or other measures recognized under applicable data protection laws.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing the Services, maintaining your account, completing transactions, maintaining financial and business records, resolving disputes, preventing fraud, enforcing agreements, and complying with legal, tax, accounting, regulatory, or other obligations.

The exact retention period may vary depending on the nature of the information, the purposes for which it was collected, applicable legal requirements, and whether the information is necessary to establish, exercise, or defend legal claims.

When personal information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it in accordance with applicable law.

10. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have certain rights regarding your personal information.

These rights may include the right to request access to personal information we hold about you, obtain a copy of your information, correct inaccurate or incomplete information, request deletion, request restriction of processing, object to certain processing, withdraw consent, request data portability, opt out of certain targeted advertising or sale/sharing activities, and appeal certain decisions regarding privacy requests where applicable.

You may also have the right to lodge a complaint with a competent data protection or privacy authority.

These rights are not absolute and may be subject to legal exceptions. For example, we may retain certain information when required to complete a transaction, comply with tax or accounting requirements, prevent fraud, establish or defend legal claims, or satisfy another legal obligation.

To exercise a privacy right, contact us at support@casavellaco.com.

We may need to verify your identity before processing your request. We will use information provided in connection with your request only as reasonably necessary to verify and respond to the request.

Where applicable law allows the use of an authorized agent, an authorized agent may submit a request on your behalf. We may require reasonable evidence that the agent is authorized to act for you and may also require you to verify your identity directly with us.

We will not discriminate against you for exercising privacy rights provided by applicable law.

11. EEA and United Kingdom Residents

If the GDPR or UK GDPR applies to the processing of your personal information, you may have rights including access, rectification, erasure, restriction of processing, data portability, and objection to certain processing.

Where processing is based on consent, you may withdraw that consent at any time. Where processing is based on legitimate interests, you may have the right to object to the processing based on circumstances specific to you.

You also have the right to object to the use of your personal information for direct marketing purposes.

If you believe that your personal information has been processed in violation of applicable data protection law, you may have the right to lodge a complaint with the data protection authority responsible for your place of residence, place of work, or the location of the alleged infringement.

We encourage you to contact us first so that we have an opportunity to address your concerns.

12. United States State Privacy Rights

Residents of certain U.S. states may have additional privacy rights under state privacy laws, where those laws apply to us.

Depending on your state and applicable law, these rights may include requesting information about the categories and specific pieces of personal information collected about you, requesting deletion or correction of personal information, obtaining a portable copy of certain information, opting out of the sale or sharing of personal information, opting out of targeted advertising, limiting certain uses of sensitive personal information, and exercising privacy rights without discriminatory treatment.

For purposes of applicable U.S. privacy laws, the categories of personal information we may collect can include identifiers, customer records information, commercial information, internet or other electronic network activity, approximate geolocation information, account information, and inferences derived from your interactions with our Services.

We collect these categories from you, automatically from your interactions with our Site, and from service providers and business partners. We use and disclose these categories for the business and commercial purposes described throughout this Privacy Policy.

We do not knowingly sell personal information for monetary consideration.

If disclosures to advertising or analytics providers constitute a "sale," "sharing," or "targeted advertising" activity under applicable state law, eligible residents may opt out using the privacy controls available on our Site or by contacting us.

13. Automated Processing and Fraud Prevention

We and certain service providers may use automated tools to help identify potentially fraudulent, abusive, suspicious, or unauthorized transactions and activity.

Where applicable law grants you rights relating to decisions based solely on automated processing that produce legal or similarly significant effects, you may contact us to exercise those rights.

14. Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.

However, no method of transmission over the Internet or method of electronic storage can be guaranteed to be completely secure. We therefore cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of any account credentials associated with the Services and should notify us if you believe your account or personal information has been compromised.

15. Children's Privacy

The Services are intended for adults and are not directed to individuals under the age of 18.

We do not knowingly collect personal information directly from children under 18. If you are a parent or legal guardian and believe that a child has provided personal information to us, please contact us at support@casavellaco.com so that we can review the matter and, where appropriate, delete the information.

16. Third-Party Websites and Services

Our Site may contain links to websites, applications, social media platforms, payment services, or other services operated by third parties.

We are not responsible for the privacy, security, or other practices of third-party websites or services. Information you provide directly to a third party is governed by that third party's terms and privacy policies.

We encourage you to review the privacy policies of third-party services before providing personal information to them.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business practices, technologies, Services, legal requirements, or other operational reasons.

When we make changes, we will post the updated Privacy Policy on this page and revise the effective date above. Where required by applicable law, we may provide additional notice regarding material changes.

We encourage you to review this Privacy Policy periodically.

18. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise an applicable privacy right, please contact us:

Shenzhen Serongming International Trading Co., Ltd.
Registration No.: 91440300MAKCTJL83L
Trading Name: CasaVellaCo
Email: support@casavellaco.com
Tel: 18414178055
Address: Room 304, No. 2, West 4th Lane, Tiegang Community, Xixiang Subdistrict, Bao'an District, Shenzhen, China